Thought and Technology
The cultural historian Lewis Mumford once remarked that the most authoritarian, efficient and socially repressive invention man had ever created was neither the steam engine nor the cannon, but the clock. What he had in mind were the social dimensions of the clock: It synchronises, standardises and integrates people wherever clocks exist and are respected. Right or wrong, Mumford’s observation indicates the potential of technology in shaping and directing human thought and action, given the right social and cultural context. (Clocks may, naturally, be regarded as fancy jewellery in societies where there is no perceived need for synchronisation.)
Let us take a closer look at the clock. It is sometimes said that clocks were initially introduced in Europe as an aid for medieval monks who found it difficult to keep prayer times when they worked in the fields. This version of clock history is half-way between a certain degree of credibility and invention. Different kinds of timepieces had existed well before medieval monasteries, and the abbey clocks did not just regulate prayer times, but also working hours – not unlike contemporary clocks, in other words. However, it is easy to see that the clocks quickly had interesting, unintended side-effects when they became common in European towns. They were instrumental in making punctuality a virtue. They encouraged efficiency since activities now could be planned and synchronised in ways formerly unthinkable. Eventually, the clocks became indispensable for town-dwellers; they needed to ‘keep time’ to get to the concert house or theatre in time, to keep appointments and, increasingly, in working life. Something which has in recent years received wide attention thanks to Dava Sobel’s bestselling book Longitude, is the fact that the accurate partitioning of the globe according to longitude was made possible only after the invention of a mechanical clock with minimal error margins. Combined with the Western calendar, the clock served to dissect time into abstract entities and to establish a linear perception of time. This refers to a kind of time which can be conceptualised as a line where any segment of the same kind (a year, a month, an hour etc.) is identical to any other segment, no matter when it unfolds. Clock and calendar time may be called abstract time since they contrast with the concrete time dominating most societies which are not subjected to clocks and calendars. In a temporal regime based on concrete time, time is measured as a combination of experienced, personal time, external events and societal rhythms such as day/night, harvest times and so on. A time segment such as an hour may accordingly vary in length.
Clock time is an externalised kind of time; it exists independently of events taking place in it, about in the same way as the thermometer measures temperature irrespective of the subjective experience of heat or coldness, and quantified distance measures distance without taking subjective experience of distance into account. A kilometer is a kilometer (and about 0.62 mile) anywhere, any time. Even if everybody knows that five minutes may be both a mere instant and a lenghty period (say, in the dentist’s office), and that twenty degrees Celsius may be warm if one enters the house on a winter day, but cold if one sits naked in a chair after taking a shower, it is generally accepted in our kind of society that the quantitative measurements of such phenomena are ‘truer’ than the subjective experience. Such standardising ideas are alien to traditional societies, and are part and parcel of modernity, which is also built around institutions such as social planning, beliefs in progress, population statistics and a zealous drive to control nature. Typically time, which in traditional societies may not be something one possesses but rather something one lives in, is a scarce resource in contemporary, modern societies. It has been reified to such a degree that a historical preoccupation of the labour movement has been the struggle for shorter working hours, and in the late 1990s, social movements appeared which promote both ’slow cities’, ’slow food’ and, simply, ’slow time’.
The technological change which has been most intensively studied with a view to its relation to thought, is nonetheless the introduction of writing. Lévi-Strauss hardly mentions it explicitly, but an underlying idea in his contrast between the bricoleur and the ingenieur is quite clearly that of writing versus non-writing. Later, Jack Goody has, especially in his The Domestication of the Savage Mind (1977), argued that if one wants to come to grips with the kind of cognitive contrast Lévi-Strauss talks about, one must study transitions to literacy and differences between literate and non-literate societies. Among other things, Goody claims that scientific analysis and systematic, critical thought are impossible without writing. His theory about the transition to literacy as a gigantic watershed in cultural history is contested, and Goody has modified it several times himself. What everybody seems to agree about is that writing is indispensable for the cumulative growth of knowledge, and that it makes it possible to separate the utterance from the context of uttering.
It may be said that some of the criticisms of Goody have been exaggerated. Although there are many exceptions and many interesting ‘intermediate forms’ (societies with limited literacy in one way or another), and although local realities vary much more than a general theory is able to predict, writing does by and large make a considerable difference regarding thought styles. The Greek miracle, that is the transition from mythical to philosophical thinking in the eastern part of the Mediterranean (incidentally paralleled by similar developments in India and China), must have been linked with the development of alphabetic writing, although it was hardly the sole cause. Although the ancient philosophers were deeply interested in rhetoric, that is oral eloquence, they criticised each other’s writings and revealed logical faults in each other’s arguments, often with a time lag of a generation or more. Writing does not necessarily make people more ‘intelligent’ (a difficult concept): it is a crutch for thought which makes the continuous exercise of memory unnecessary; it externalises thoughts, and thus makes it easier to place them outside the brain. When one writes, moreover, one is likely to think along other patterns than when communicating orally, a tendency explored by the philosopher Jacques Derrida and many others. Although there are many similarities between written history based on archives and myths, there are also differences to do with falsifiability, dating and imposition of causal sequences.
Literacy is often accompanied by numeracy. The Phoenicians, this famous people of maritime merchants from the Ancient world, were famous book-keepers. The implications of accurate book-keeping for trade, business and forms of reciprocity in general, should not be underestimated. Technology has both social and cognitive implications here as well, even if it is – naturally – necessary to explore local conditions and variations to get a full picture. Modern computers enable us to make calculations of dizzying complexity at astonishing speed: Some of the readers may think they have a reasonable notion of a billion (1,000,000,000); but consider the fact that each well-nourished, fairly healthy life lasts on average for 2.2 billion seconds altogether!
At the same time, calculators and computers may well make us incapable of carrying out even simple calculations without their aid. The calculator has doubtless affected the ability of schoolchildren to learn double digit multiplication by rote, and digitalised pricing means that cashiers in supermarkets no longer know the prices of all the items in the shop by heart. Thermometers, books, calculators and similar devices create abstract standards and lead to both externalisation and standardisation of certain forms of knowledge.
Now, in practice there is no question of an either-or. It is often said that humans are incapable of counting further than four without the aid of devices such as written numbers, pebbles or the like. However, we are familiar with a great number of traditional peoples, for example in Melanesia, who can count quite accurately and quite far by counting not only their toes and fingers, but other bodily parts as well. Some might get to seventy and further without using a single aid external to the body. There is, in a word, no sharp distinction between the peoples who have only their own memory at their disposal and those who are able to externalise their thoughts on paper; there are many kinds of mnemotechnical aids, and although letters and numbers may be the most consequential ones, they are not the only ones.
This brings me to a related but much less theorised field, namely music. The enormous complexity characterising Beethoven’s and Mahler’s symphonies would have been impossible, had the composers not lived in a society which for centuries had developed an accurate system of writing music, that is notation. Harmony is much rarer in societies without notes than in societies with them. And if one is able to read music, one can play music never heard. The parallel to writing and numbers is obvious: The statement is externalised and frozen, separated from the person who originated it. It can be appreciated in an unchanged manner (externally – interpretations always change) anywhere and any time.
Let me finally mention a phenomenon which will be discussed from a different point of view in the next chapter: Nationalism would have been impossible without writing. In one of the most widely quoted books about the growth of national identities, Benedict Anderson (1983) shows that printing was a crucial condition for the emergence of nationalist thought and national identification. Before the advent of printing, books were expensive and rarely seen in private homes. In Europe, besides, most books were written in Latin. When books gradually became cheaper in the second half of the 15th century, new markets for books which were aimed at new audiences, quickly materialised: Travel writing became popular, likewise novels, essays and popular science. Since profits were important to the printers (who often were also publishers), the books were increasingly published in vernacular languages. Thereby the national languages were standardised, and people living in Hamburg could read, verbatim, the same texts as people in Munich. The broad standardisation of culture represented in nationalism would not have been possible without a modern mass medium such as the printed book (and, later, the newspaper). Thus it may be said that writing has not only influenced thought about the world, but also thought about who we are. It has made it technologically possible to imagine that one belongs to the same people as millions of other persons whom one will never meet.
Further reading
Douglas, Mary (1966) Purity and Danger…. London
Goody, Jack (1977) The Domestication of the Savage Mind. Cambridge: Cambridge University Press 1977.
Lévi-Strauss, Claude (1966 [1962]) The Savage Mind. Chicago: University of Chicago Press.